Since 2013, the number of Instagram users has increased by over 2,000%, and around 81% of people today say they use the platform to find new products. With statistics like this, you definitely want to be active on Instagram.
Instagram Reels, in particular, are short, entertaining videos that are very effective at grabbing attention. These are useful for marketing because they aren’t deleted after 24 hours, and they can be shown to anyone regardless of whether they follow your page or not.
So, given the popularity of Instagram, it’s a good idea to also embed Instagram videos in your Shopify blog. Let’s see how you can do just that.
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How to Add Instagram Videos to Your Shopify Blog
Prior to 2019, there was a simple way to connect and display Instagram Reels on your Shopify store, but that’s no longer the case.
To embed an Instagram video or post into your blog, you need to copy and paste the HTML embed code for each reel and paste it into the code of each page.
Using DropInBlog to Embed Instagram Videos in Shopify
If you’re using DropInBlog to manage the blog content on your Shopify store, you can easily embed Instagram videos into your posts.
First, you need to find the reel or Instagram post you want to display in your blog post. Look for the three dots on the right-hand side of the media item and click Embed.
You can choose to include the caption or not, and then copy the embed code.
Within your DropInBlog post editor, select Code View in the toolbar and simply find the location within the text where you want the Instagram content to go. Then, you can paste the embed code. Don’t forget to save your post once you’re done!
More Reasons to Use DropInBlog
Ease of Use
DropInBlog can be easily integrated with your Shopify store. Simply find the app on the Shopify App Store and install it. Its WordPress-style editor is familiar to most people, and navigating through the admin panel is intuitive and smooth.
Professional Features
There are many reasons why DropInBlog is a better alternative to the native Shopify blog, but its professional blogging features are at the top of the list.
With DropInBlog, you can schedule posts, add multiple authors and categories, include social sharing buttons, embed different types of media, add FAQ sections, or even pin a post. You also get access to the SEO Analyzer tool, which will ensure your content is perfectly optimized for search engines. Plus, if you aren’t a fan of Shopify’s blog URL structure, you can easily change your blog URL with DropInBlog.
Furthermore, DropInBlog has simplified the process of adding shoppable products to blog posts. This feature is a favorite of Shopify store owners, and it’s a surefire way to turn leads into conversions.
Helpful Support Team
If that’s not enough, DropInBlog has a stack of support documentation and tutorials. Beyond that, you can chat with their customer support team directly about any questions or problems you have.
FAQs
How do I find the Instagram video URL to embed in my Shopify blog post?
Click on the three dots in the right-hand corner of your selected reel and select Embed. Then, open your blog post in Shopify’s editor, switch to the HTML view, and paste your code.
Are there any SEO benefits to embedding Instagram videos in my Shopify blog posts?
Yes, Instagram videos can draw in potential new customers and followers. This increased engagement with your Shopify blog posts can boost SEO.
What tools do I need to embed Instagram videos in Shopify?
It’s possible to embed Instagram videos individually into your Shopify blog. Alternatively, you can use an app to add an Instagram feed widget.
That said, you can yet again use DropInBlog to manage and publish content on your Shopify store. DropInBlog has a host of features specifically for Shopify stores that make creating high-converting content easy.
Embed Instagram Videos with DropInBlog
Embedding Instagram videos in your Shopify blog is quite simple, whether from Shopify’s HTML editor or DropInBlog’s Code View. If you’re still using the Shopify blog, you might even consider switching to DropInBlog to take advantage of the app’s advanced blogging features and flexibility. Happy blogging!
